Jessé Miceli
ABOUT
A spec ad for a snack that doesn't exist. A security guard, a lonely control room, one bite, and somehow the love of his life. No dialogue, just looks. Made for Runway's Big Ad Contest, entirely in Runway, edited in DaVinci Resolve, original score on Suno.
SELECTED FRAMES — 2 OF 8
PROCESS
he brief asked to show that one bite of a fictional snack transports you to a tropical paradise, using the supplied product image and logo inside the spot. All video was generated in Runway. With no dialogue, the whole story rests on performance: every beat is carried by looks and reactions, which meant generating for the eyes and the timing of each glance. The original track, This Is Love, was composed on Suno and gave the film its title; the cut follows the music. Edited in DaVinci Resolve. Final length: 54 seconds.
Credits
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