RarePark Studios
ABOUT
A Creative commercial for a fictional brand. Completely made using SeeDance-2.5
SELECTED FRAMES — 6 OF 8
PROCESS
I started with a simple idea for a premium fuel brand called Magnus, built around one thought: “Every vehicle has something wild inside it.” I planned the story in 13 beats,starting with a chase and moving through the stop,fuel-up,standoff,awakening,leap and final brand moment. The word “beast” has a double meaning throughout the film. It refers to both the bear and the power inside the vehicle. Before making the shots,I checked the story carefully to make sure everything made sense. I worked out why they stopped,how the reveal would happen,and how the scene could end without hurting the bear. That led to the final idea where the vehicle’s beast takes over through its size and power,while the bear simply backs away. I split the film into 7 clips and created each one separately. I repeated the important details in every prompt so the location,characters,vehicle,bear and Magnus can stayed consistent. I generated 30 clips in the end and kept 10. The biggest problems were the standoff,where the bear did not react naturally,and the climax,where having both animals jump looked unrealistic. I rebuilt the climax so the bear stays on the ground and only the beast jumps. I also removed weaker takes,early versions and ideas that did not fit the final story. The original 120 second plan became an 89-second cut,plus a 15-second brand ending. For sound, Eleven Labs Music 2.5 was used.. The video was made using SeeDance-2.5, with Claude helping me write and refine the prompts.
Credits
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