Lemia
ABOUT
A fragrance campaign concept for Liis Ethereal Wave. A golfer searching for his ball discovers the fragrance beside the hole — a visual twist inspired by the bottle’s spherical cap. The project combines quiet humour, cinematic golf imagery and precise product integration. Created using generative image and video tools, with final editing, colour grading and sound design in post-production. Not affiliated with or commissioned by Liis.
SELECTED FRAMES — 8 OF 8
PROCESS
I began with a storyboard built around one visual connection: the spherical fragrance cap resembles a golf ball. The sequence moves from the swing and search to the product reveal and the golfer’s reaction. I generated and tested multiple visual variations while maintaining the same character, wardrobe, golf-course setting and Liis Ethereal Wave bottle. Each frame was evaluated for product accuracy, label legibility, character consistency, anatomy, believable golf movement, lighting and continuity. Variations with altered bottle geometry, distorted hands, inconsistent wardrobe, incorrect golf details or weak product visibility were discarded. The selected frames were animated, colour matched and edited into the final product film, with sound design supporting the reveal.
Credits
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