Sefa Kocakalay
TOGG T10X — CES 2024 Immersive Generative Visuals
ABOUT
Developed immersive generative visuals and an in-vehicle visual simulation for the TOGG T10X ecosystem, showcased at CES 2024 in Las Vegas. The work explored how generative media can extend beyond standalone artwork into automotive interfaces and large-scale brand environments.
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PROCESS
The project was designed to work across two modes: a large-format CES environment and an in-car screen. I focused on fluid, generative imagery with enough spatial coherence to support the automotive setting without becoming a decorative loop, adapting the visual language for both intimate interface viewing and public-scale display.
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