MDMichelle Douglas with Michelle Douglas
LA PASSEGIATA
ABOUT
An olive green crocodile embossed bag carried through a full set of angles: close ups, overhead, low angle, detail. The point was to test whether a single product can stay identical frame to frame, which is the thing brands are most afraid AI cannot do. Made with Runway Flash 2.5. A conceptual project, not commissioned, with no relationship to the brand.
SELECTED FRAMES — 8 OF 8
PROCESS
This was a consistency test, not a beauty test. One bag, every angle a product page needs: close up, overhead, low angle, detail, in hand. If the crocodile embossing shifts pattern between two frames, the set is worthless to a brand, and that is the single thing clients are most afraid AI cannot do. Made in Runway Flash 2.5 in one sitting. 24 generations in about 18 minutes, 5 kept. 2025.
Credits
- Michelle DouglasCreatorVIEW PROFILE →
- Michelle DouglasDIRECTOR, CREATIVE DIRECTOR
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