
Clayton Moulynox
ABOUT
A winning entry in Runway's Big Ad Contest for Products That Don't Exist. The Insight: Paperclips seem banal and unimportant. But often, they’re the only thing keeping the most important things together. The Ask: Show that somewhere, right now, a single paper clip is the only thing standing between order and total chaos.
SELECTED FRAMES — 8 OF 8
PROCESS
Read this post on the production of this advert: https://www.linkedin.com/pulse/we-made-ai-tv-commercial-paper-clip-placed-global-ad-competition-va05c
Credits
MORE


