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BY CLAYTON MOULYNOX

Clayton Moulynox

Ads · 2026 · 1 credit

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Category
Ads

Made with
SeeDance · Runway

Released
2026

Views
21

ABOUT

A winning entry in Runway's Big Ad Contest for Products That Don't Exist. The Insight: Paperclips seem banal and unimportant. But often, they’re the only thing keeping the most important things together. The Ask: Show that somewhere, right now, a single paper clip is the only thing standing between order and total chaos.


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PROCESS

Read this post on the production of this advert: https://www.linkedin.com/pulse/we-made-ai-tv-commercial-paper-clip-placed-global-ad-competition-va05c

Credits

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