Clayton Moulynox
ABOUT
We made a TVC for ourselves advertising making a TVC with AI and then ran it on a national BVOD spot in Australia for several weeks. Not a mock-up, not a case study slide. An AI-produced ad that actually went out to an audience.
SELECTED FRAMES — 2 OF 8
PROCESS
We storyboarded a whole bunch of different scenarios that would be near on impossible to film as live action pieces without a hollywood budget. Most of these were generated, and then our favourite 5 ot 6 made it into the final cut. We used a 360 degree video reference of Clayton, including him talking, to use as the generation reference. The Clayton direct to camera piece in the TVC is also AI-generated.
Credits
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