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BY FELIPE POSADA

Felipe Posada

Ads · 1 credit

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Client
Runway

Category
Ads

Made with
Runway · Eleven Labs · Suno

Views
6

ABOUT

Two weeks timeline. One fictional product. One tagline. 30 to 60 seconds. No client. No budget. A legendary spy, a Tuscan villa, and a single tool that holds everything together.


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PROCESS

Approximately 20 keyframes were developed as first and last frames for predetermined cinematic sequences, following an initial round of visual and design exploration. Luis de Palencia, a character originally created for One Week in Eternity, was further developed for CINCH, expanding his world and mythology. Character sheets were used throughout production to maintain visual consistency. Video sequences were generated through node-based workflows in Runway, using frontier video models including Kling 3.0 and Seedance 2.0. Original music was created with Suno, with voice and sound effects developed in ElevenLabs. Editing, compositing, and finishing were completed in After Effects.

Credits

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