
BADSTUFF
ABOUT
More creative possibilities. Fewer production constraints. Our 2026 studio reel brings together product campaigns, fashion films and visual explorations, combining creative direction with generative production, VFX and 3D. Footwear, automotive, audio and food share the same ambition: distinctive images shaped by human ideas and finished with care. AI is part of the process. The artistic vision, selection, visual consistency and final finish remain in the hands of our artists. Includes self-initiated campaigns and creative R&D. BADSTUFF is a creative studio by Swanside, based in Strasbourg and working worldwide with brands, agencies and production companies. Creative first. Controlled to the final frame. https://badstuff.eu hello@badstuff.eu
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PROCESS
The reel brings together several production approaches, united by human creative direction and VFX finishing. We develop the visual concept first, then use generative tools to explore and produce images. Depending on the shot, 3D layouts establish camera movement and composition before generation. The selected material is refined through compositing, retouching, editing and finishing, with attention to product details, lighting and visual continuity. On our website, the Fashion and Automotive comparisons show the progression from 3D layout to final image; the VELUNE breakdown shows an earcup control rebuilt and tracked in compositing. The tools open up possibilities. Our artists shape the result.


